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Be kind, be conscious, be pure one!

Sustainable fashion for conscious women
with great care to the planet

1 purchase = 1 tree planted
Pure One is a sustainable and ethical brand for inspiring and conscious women who change the world by their inner light, kind deeds and true values.

Pure One's style is conscious elegance, not to make you choose between beauty and sustainability.

Pure One uses only ethically sourced, biodegradable, certified organic and eco-friendly fabrics: organic cotton, organic peace silk, recycled silk, banana silk, ramie, hemp, Tencel, ethical and vegan wool etc.
This collection Waves is inspired by the way of thinking called Ahimsa, that means respect for all living things, universal love and compassion.

This collection includes garments decorated with embroidery and made of organic peace silk (cruelty free), banana silk (made of banana fibre + peace silk), hemp, organic cotton and TENCEL™ Lyocell.

We are constantly exploring the latest innovations to make our products more sustainable and our world better.

Our dresses are not just clothes. They are a whole philosophy of kindness, care and respect for the world.
Sustainable fashion brand Pure One, it's core values and the new collection named Ahimsa
Sustainability
Eco-friendly materials
Pure One uses only ethically sourced, biodegradable, certified organic and eco-friendly fabrics: organic cotton, organic peace silk, recycled silk, banana silk, ramie, hemp, Tencel, ethical and vegan wool, etc.
Ethical
All our fabrics are ethically sourced. We choose only organic peace silk (the manufacturer waits until the silkworms emerge from the cocoons, turn into the butterflies and only then gathers cocoons for production), ethical wool (mulesing and cruelty free), vegan wool (sourced from the plant calontropis), cactus leather (made of cactus opal and organic cotton), etc.
Responsible manufacturing
All suppliers of the company adhere to the principles of sustainable development, transparency, and circular economy, care for natural resources, produce fabrics with minimal impact on the environment, and use only natural methods of dyeing their fabrics.
Packaging
We do not use polyethylene and pack our products in recycled and natural materials.

The selected environmental standards apply not only to the fabric but also without exception apply to all fittings and marketing materials.
Women led and treating people with respect
We create safe and comfortable work environment and provide fair compensation to our partners, local women and artisans who are working with us.

100% of our garments are designed, created and embroidered in Kyiv, Ukraine.
Beyond Fashion and Time
We create high quality, comfortable clothes from durable organic materials.
We follow, but do not chase fashion trends so that you do not have to change your wardrobe several times a year.
Circular and regenerative approach
We use all resources as efficiently as possible, accumulate a small amount of fabric, produce only what meets current needs, and turn the leftover fabrics into accessories.

We offer our clients to send old Pure One garments to us and we ensure they are sustainably recycled.

Our goal is to become not just a sustainable but a regenerative company.
Green lifestyle and spreading awareness
Our team leads an environmentally friendly and conscious lifestyle, sorting waste, introducing eco-habits and implementing various green projects.

Our mission is to make a positive impact with our clothes, to increase awareness, to talk more about sustainability, popularise green lifestyle and create a like-minded community.
Charity
We support charitable, educational and social initiatives and transfer part of our income to charitable organizations.
1 purchase = 1 tree
We care deeply about the planet and creating a business that gives back to nature. That's why we're partnering with One Tree Planted to plant a tree for every item sold.